Step 1 – A mobile phone user sees something (an incentive of some type, a free offer, a discount, a v.i.p. invitation, a chance to win, etc.) that directs them to text a keyword to your longcode.
Note: At Textafied we dont use short codes because of the expense, and we pass these savings on to our clients.
The instructions could say “Text burger to 837-7733 for 50% off any regular burger!”
These instructions could be placed almost anywhere.
First think about the resources that are already available to you...outside the restaurant, on the table tops, on the cash register receipts, in the menu, placed on a website, emails, facebook, you get the idea.
Remember, your trying to capture people’s cell numbers by enticing them to optin to your "list".
Step 2 – The user composes and sends a new text message on their phone.
The “to” number will be 837-7733 ( the number you chose in your account ) and the message body will be “burger.” ( Burger, being the keyword in this example.)
They have now opted in to your list.
Step 3 – That message is received by our SMS marketing software that stores the user’s phone number and immediately sends back your pre-written auto response,(auto responder in your Textafied acount) something like “Show this message to the cashier to get 50% off any regular burger”.
Step 4 – At some point in the future the burger shop owner can log in to their Textafied account and send a text message out to everyone who opted-in earlier.
They would do this to advertise sales, events, specials, promotions, anything that would entice more customers into your place of business.
Make no mistake, text marketing works very well and boasts a huge conversion rate
Of course this system can be applied to almost any industry, its not only for restaurants, it also works very well in retail, real estate, auto dealerships, spas/salons, medical/dental practices, and so on.
The goal is of course to build a large database of opted in subscribers, then marketing to them in the future by texting sales, specials, promotions, news, etc. The software used to run our text message marketing campaigns is web-based (accessed with only a browser or even on your cell phone) and very similar to email marketing software, except SMS marketing has a 98% open rate which is roughly 10 times higher than email.
You can get started in just minutes.
When a potential customer texts your keyword they are automatically opted-in as a subscriber. Or, simply upload your own existing list of subscribers.
Compare which type of message works the best, maybe coupons, notifications, or maybe reminders?
You`ll soon find that SMS marketing will work for almost any type of text message that you want subscribers to engage with fast!
Texting is the preferred method of comunication for business and consumers. Are you using it? SIGN UP NOW!