Text & SMS Marketing Questions and Answers

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SMS Marketing / Group Text Messaging Basics

New to group text messaging? We've got answers to all of your questions.

  • What is a text message (SMS)?
  • SMS stands for Short Message Service, and it is synonymous with text message, text, TXT, etc. An SMS (text message) is a short message, which can be sent to and from a cellular phone.

  • Can my phone receive text messages?
  • Nearly all phones purchased in the last ten years are capable of sending and receiving text messages.

  • Does my carrier (or my contact's carrier) charge for received messages?
  • Every carrier offers different text messaging packages.

  • How many characters may I include in a text message?
  • SMS messages are limited to 160 characters. This includes numbers, spaces, symbols, and punctuation.

  • How long does it take to deliver a text message?
  • Text messages are usually delivered to mobile phones within a few seconds to a few minutes. During peak hours, there could be a short delay. Please note that additional delays may occur if the recipient's phone is turned off or is outside of the coverage area. When this happens, a carrier will attempt to deliver your message for up to 72 hours.

  • Can you guarantee delivery of every text message that I send?
  • No. As text messaging is a store-and-forward technology that is dependent on carriers and their networks, it is impossible to guarantee delivery of a text message.

  • Can I change the number or set a name that you send my text messages from?
  • Unfortunately, it isn't possible to send a message from a name as phone calls and text messages always come from phone numbers. There are a few different kinds of phone numbers: regular ten-digit numbers like the one you have on your cell phone, toll free and short coded, which are special five or six-digit numbers, we currently do not use short codes because of the high cost, but we do offer unlimited Keywords. For a message to appear from a name it must be stored in your phone’s address book. You will notice when you receive a call or text message from a person who is not in your phone book, it appears as their ten-digit number (not a name), since it is not stored in your phone.

Questions About Textafied's SMS Marketing Service

Have questions about how Textafied works? Explore some common questions below.

  • What is the advantage of using text messaging for marketing / communications?
  • Text messages are a brief, effective, inexpensive means of communication. Most people carry their cellular phones with them wherever they go, so unlike email, text messages can reach people when they are away from their desks and they have an open rate of over 90%.

  • How much do text messages cost to send using Textafied?
  • Text message costs are 1 credit for SMS and typically 3 credits for MMS. Please see our Pricing page for more details.

  • Do you charge any fees? Am I required to sign a monthly contract?
  • No, we will never charge you any fees, or require you to sign a contract. When you open an account it is set to the Free plan. Once you use up the free credits in your account, you can purchase credits to pay for the texts you wish to send. We offer a wide variety of monthly plans. Please see our Pricing page for complete details.

  • How long may I save my purchased credits?
  • Unused purchased credits roll over to the following month but will expire 10 months after their purchase date.

  • Can you forward incoming texts to my email address for free?
  • Yes, this feature is available in your back office.

  • Can you forward incoming texts to my personal mobile phone?
  • Again , available in your back office.

  • Can I receive replies to the group text messages that I send?
  • Yes. They will be delivered to your account inbox. If you'd like, you can forward your replies to your cell phone or your email address, and even reply from your email client and our software will send it back as a text.

  • Can I send a single text message?
  • Yes. Instead of selecting a group of contacts, enter a single telephone number or contact when you compose your message.

  • How do I purchase credits?
  • If you are logged into your account, all you need to do is click one of the payment buttons under the "Credit Package" heading then you can choose any package you want. You will be taken to our secure payment server. You will be asked to fill out a short form. Your payment will be processed and the credits will be added to your account instantaneously. We accept credit cards through Stripe and PayPal.

  • Do you limit me to a certain number of text messages?
  • No. As long as you do not violate our Anti-Spam Policy, you may send as many text messages as you pay for.

  • Why did some of my contacts not receive a text I sent them?
  • First, please confirm that the recipient has text messaging enabled with his or her carrier. If your recipient uses a pre-paid mobile phone service, his or her balance may be too low (assuming he or she pays for incoming text messages). Other reasons may include (but are not limited to): a recipient's phone being out of memory, a recipient's phone being out of network, or an incorrectly typed number.

  • Do I pay for text messages that my recipients do not receive?
  • Yes. We charge you one credit every time our system sends a text message on your behalf, as we are charged every time we pass your message through our SMS gateway.

  • What is a Keyword?
  • A Keyword is a unique term (letters and/or numbers) that people can use to communicate with you.

  • How do Keywords work?
  • Consider the following scenario. You create a keyword (such as "MARIOPIZZA"). Your friends and customers can then send a message containing the Keyword "MARIOPIZZA" back to your number (that you choose when you register) to automatically join your group messaging list. Our software will automatically respond to them, with a customizable message confirming that they have joined ("opted-in" to) your group SMS list.

  • Can I have any Keyword I want? Are there limitations?
  • As long as the Keyword you want is available, you can register it through your account panel. You can use any combination of letters and numbers.

  • Are there rules for how I can promote my Keyword online or in print?
  • No rules, just be sure to follow our Anti-Spam policy and Terms & Conditions. Read this article on how some business`s were very successful in promoting their Keywords.

  • Where does Textafied work?
  • Canada and U.S.A.

MMS Marketing Basics

New to group MMS messaging? Check out the frequently-asked questions below.

  • What is MMS?
  • MMS stands for Multimedia Messaging Service. While SMS limits a sender to 160 characters of plain text, MMS allows for the delivery of media files, like images, videos, and audio. MMS is also capable of delivering text messages up to 1,600 characters in length.

  • What types of files can I send?
  • For images, you’re able to send image up to 5MB and we'll automatically optimize your image for delivery when sending. For video and audio, you may send files up to 500kb.

  • Can I receive MMS messages in my Textafied account?
  • Yes, you can receive MMS messages in your account. Incoming MMS messages may be received as replies or in combination with your Keyword.

  • How much does it cost to send an MMS?
  • The cost per MMS message is 3 credits -- typically.

Questions About Privacy & Security

We take your privacy very seriously. We've provided the answers to a number of common privacy questions. You also can read our Privacy Policy.

  • Where is my data stored? How do you protect my data?
  • When you create your account, we store your information on our secure database server. No one has access to your data (your personal information or your contacts). If you would like to share the data in your account with someone else, you may choose to provide them with your login information.
    Our database server is co-located at a data center that is secured via multiple perimeter access systems and fire-proof heavy-duty doors. The data center is equipped with 24x7x365 live video surveillance and multiple level independent fire-suppression systems. The data center is staffed 24x7x365.

  • Who owns my data?
  • You own your data. We will never contact the people on your lists, nor will we do anything else with your data without your consent.

  • Will you send advertisements via text messages to my contacts?
  • No. We will never send messages (including advertising) to any of your contacts.

  • Is my list of contacts secure? How do you protect my privacy?
  • Your contacts are kept in strict confidentiality. We do not share, rent, or sell the contacts belonging to our clients with any third parties. Data (including contacts) that you enter in your account belongs to you, and you alone.

  • Why do you ask me for my phone number when I register?
  • We require this information for security reasons. It is necessary for us to confirm that you are who you say you are, and that the number you provide is in fact your own.

Getting Started With Textafied

Ready to open a free trial account? Check out the answers to these questions – you'll be group texting in no time!

  • Can I use my Textafied account to send group/bulk text messages?
  • Yes! That is exactly what your Textafied account is for. We allow you to create and sort your contacts into lists in order to send group/bulk messages with the click of a button.

  • How long does it take to get started?
  • Register now, and you'll be texting in less than five minutes. We provide you with 250 message credits and 5 voice messages to try out the software. There are no upfront fees, and you are not required to provide a credit card until you decide to purchase credits.

  • Do I need to posses any technical knowledge/skills?
  • No! Textafied`s group SMS text messaging software is designed to be simple. Our system is so intuitive that you'll be a pro in no time. If you do run into problems just contact support and our friendly team will assist you, there is also a help/support link in the footer of every page where you can download our user guide if needed.

  • What do I need to use Textafied?
  • All you need is a computer and an Internet connection. Our software is completely web-based, so there is nothing to download. You can use a PC, a Mac, or any other computer, Textafied will work on any system.

  • What is a username?
  • When you create your account you will be asked to choose a username. It will be your identity on our website. You will use your username along with a password (which you will set), to log into and access the website.

  • Do I need to know the provider of my contacts?
  • No. Our software will automatically determine your contacts' providers. All you need to do is add them to your list by entering them manually or uploading a list.

  • Can I collect phone numbers on my website?
  • Yes. We provide you with tools to create an HTML signup widget, your own Kiosk that you can display on a tablet in your place of business and a web signup form that you can place on your website, Facebook page, forums, email templates, etc.

  • How do I upload my contacts?
  • You may upload your contacts in any of three formats: Excel file, CSV file, or text file.``


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